Awecomm Selected as Web Design Firm for
Extreme Makeover: Home Edition Detroit

Troy , Mich. , July 31, 2006 Awecomm Web Strategies (AWS)—a Troy, Mich.-based provider o f Web Design and Web Marketing services—has been selected by Lombardo Homes and American Heartland Homes to provide Web design, Web marketing, and Web hosting services for ABC's Extreme Makeover: Home Edition's Detroit Project. American Heartland homes, one of Metro Detroit's leading builders along with Lombardo Homes, the fourth largest homebuilder in Southeastern Michigan will be building a new home for one lucky Detroit area family.

“Our successful, long-standing relationship with Awecomm, as well as their proven ability to quickly turn around quality web marketing and design projects under pressure made them a clear choice for this exciting project,” said Bob Moesta, Vice President of Sales and Marketing at Lombardo.

The Web site will allow visitors to make monetary donations, volunteer their time to help with the construction of the home, donate money to scholarship programs for the children, and allow a worldwide audience to gain access to information about the show. The team at AWS has also developed a strategy to monetize the large volume of visitors who visit each project website each time the show airs. By creating an online advertising model that allows project sponsors to place banner advertisements on the website, AWS has been able to turn the project website into a profit center, as opposed to a cost. The money raised by this model will offset the development cost of the site, and will also be contributed to the family and the children's scholarship fund.

“To anyone who's ever seen the show, no explanation is necessary about how exciting it is to be involved,” said Chris Spiek , Vice President of Awecomm, “I never would have imagined that our team would be presented with the opportunity to use our web marketing expertise for such a great cause.”

ABC's Extreme Makeover: Home Edition helps families who have had challenging lives, bad luck and desperately need a home makeover. They give these very deserving families new hope, a new start and a most importantly a new home. Extreme Makeover: Home Edition has helped families all over the United States to tell their stories and achieve their own version of the American Dream. Soon their talented team of designers will travel to Detroit , Michigan to meet the lucky family. Once in Detroit the show's designers will work with local builders American Heartland Homes and Lombardo Homes along with volunteers to build the family's new home! Please join us Sunday nights on ABC to witness a family's dream of owning a new home become a reality!

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For more information please visit www.AwecommWebStrategies.com